A chatbot is software designed to simulate human-like conversations with users through text or voice interactions. It uses technologies like natural language processing (NLP) and artificial intelligence (AI) to understand and respond to user inputs in a conversational manner.
In mobile apps, chatbots can enhance user engagement by providing instant assistance and personalized experiences. They can be integrated into messaging apps to handle tasks such as answering FAQs, processing orders, or delivering tailored content, thereby improving accessibility and user satisfaction.