Best practices and tips for creating and using visuals for push notifications, SMS, email, in-app messages, and iOS Live Activities to drive engagement.

These five SMS strategies are designed to help you drive immediate engagement while fostering long-term app retention.

SMS marketing presents unique opportunities and challenges for mobile marketers - here's what to look out for.

Boost your SMS marketing ROI with these proven strategies. Learn how to optimize campaigns, increase engagement, and maximize returns.

Just getting started with SMS? Check out these simple tips, common pitfalls to avoid, and additional strategies for optimizing your campaigns to maximize engagement.

Discover essential SMS compliance regulations by region, including US TCPA, EU GDPR, and Canada's CASL.

Learn the seven steps to a successful SMS marketing program to get more ROI out of this powerful channel.

Follow these tips when using SMS marketing to engage and convert your audience.

Learn how to retarget push notifications, emails, and other messages to re-engage users and drive conversions.

Through carefully crafted copy, you can harness holiday urgency to not only capture users' attention but also remind them that this is a once-in-a-year opportunity to engage with your app.

The user preference center touches everything from preferred communication channels (email, SMS, push notifications) to frequency controls, putting your users’ in charge of their journey with your platform.

Figuring out how to use generative AI responsibly, effectively, and efficiently can be tricky..earn some simple tips to get started!

Discover common stages of an app user journey and what interactions and goals are important at each stage.

From expressing gratitude to leveraging multiple communication channels, learn how to drive results and improve brand awareness, customer loyalty, and revenue during the holiday season.

Here are six killer cross-channel optimization strategies you can use to boost customer engagement.

What is mobile marketing automation? How can you use it to effectively scale your messaging strategy to reach your user base?

Learn all about text-message marketing and why it's a compelling channel to add to your communication strategy.

How can you protect customer satisfaction amid the 2021 holiday shipping delays? Learn how to ace your brand communication.

What is MMS Messaging and what does MMS stand for? You’ve undoubtedly heard the acronym before, but why is it relevant to your business’s marketing?

Push notifications and SMS are a powerful medium for Covid vaccine scheduling, exposure monitoring, and ongoing public health education.

For healthcare apps, improved patient communication can mark the difference between early treatment and an adverse outcome.

More brands are turning to SMS to deliver a seamless cross-channel customer experience. Discover key SMS strategies to grow your business.

Learn how marketers use SMS to boost customer communications. SMS is mobile-first, fast, responsive, and engaging for all types of businesses.

Creating a multichannel messaging strategy will help you build a seamless and "sticky" UX. But how do you know what channel to use for your messaging use cases?

During the pandemic, online services and platforms have become even more integral to our daily lives. How will our new digital-first habits impact the future of business?